Monica Mo, Reimagining Health And Wellness Through Storytelling – From The Ground Up (Ep. 2)
On episode 2 of “From The Ground Up,” I sit down with Monica Mo, PhD—the founder and CEO of WellSeek, a brand and media company on a mission to dispel myths and spread truth in the health and wellness world. She is also Curating Editor of the WellSeek Collective and a member of the Council of Directors at True Health Initiative, a global coalition of world-renowned health experts, alongside David L. Katz, Sanjay Gupta, and Deepak Chopra.
In this interview, Monica and I discuss a variety of topics, such as:
– The story of how Monica founded her company, WellSeek, after leaving her career as a scientist
– Why every impactful media company must have a powerful brand story
– The challenges Monica faced in getting WellSeek off the ground, and her execution path in doing so
– How the bedrock approach to entrepreneurship impacted the success of Monica’s company
– And more
You can also learn more about topics like this in my latest book, “Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-Made Entrepreneurs Can Teach Us About Building Valuable Companies (2018).”
About From The Ground Up:
Hosted by entrepreneur, author and Princeton Professor Derek Lidow, From The Ground Up uncovers the not-so-secret strategies of self-made business owners. Featuring conversations with entrepreneurs who built influential brands and companies, Derek weaves a narrative journey about how successful business are created without having to shoot for the moon or take on unnecessary risk; how the greatest companies are the ones that are built, from the ground up.