Entrepreneur, Author, Professor, Global CEO

January 6, 2020

To Improve Team Performance, Know The Difference Between Broadcasting And Communicating

Survey an underperforming team to understand what’s wrong and you’re likely to find that it’s “communications.” Ineffective leaders are often poor communicators. And when they try to fix the problem their instincts often take them in the wrong direction. Instead of communicating, they broadcast.

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